Tarzan Kay
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Abandoned Cart Sequences—Should You Use Them?

Abandoned Cart Sequences—Should You Use Them?

by Tarzan Kay | Nov 24, 2020 | Business Growth, Email Marketing, Entrepreneurship, Persuasion Techniques, Surprise me

Abandoned Cart Sequences—Should You Use Them? Abandoned Cart Sequences—Should You Use Them? Y’know those times when you get 75% of the way to completing your purchase, and then change your mind at the last minute? …only to find your inbox pinging with a...
The Color-Coded Copy Hack For Writing Words That Convert

The Color-Coded Copy Hack For Writing Words That Convert

by Tarzan Kay | Feb 5, 2020 | Disc, Email Marketing, Persuasion Techniques, Surprise me

The Color-Coded Copy Hack For Finding Words That Convert The Color-Coded Copy Hack For Finding Words That Convert Origin Of The Color-Coded Copy System When my friend Sage Polaris offered to help out at my first live event in Niagara Falls, we both thought she’d be...
How to Win at Affiliate Launching

How to Win at Affiliate Launching

by Tarzan Kay | Jan 9, 2020 | Business Growth, Email Marketing, Persuasion Techniques, Surprise me

How to Win at Affiliate Launching How to Win at Affiliate Launching Why I Love Affiliate Promotions Free money! Just kidding. But to me, affiliate launches feel like free money. Standard commission is 50%, and there are almost unlimited opportunities for products to...
Sephora Makeover Gone Awry—and 3 Game-Changing Sales Lessons Learned

Sephora Makeover Gone Awry—and 3 Game-Changing Sales Lessons Learned

by Tarzan Kay | Aug 23, 2016 | Persuasion Techniques

Right away there was a problem. Everyone in the store was 20 years old, and wearing a LOT of makeup… …the “made up” look. …the “I’m about to do a photo shoot so I’m wearing a little extra” look. …the “I work at a makeup store and they make me...
3 Trigger Phrases Your Audience Loves To See In Your Copy

3 Trigger Phrases Your Audience Loves To See In Your Copy

by Tarzan Kay | Jun 13, 2016 | Persuasion Techniques, Surprise me

This morning I received an email that made me feel like a million dollars. And I only read the first line. It went like this: “Good morning Tarzan. Swipe file received. Thank you. I like the way you have…” I was instantly in a good mood, and pinned the email to the...

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