"Email Stars gave me permission to write the emails that I'd been wanting to write for five years but was too afraid to write. I sent way more emails unapologetically, and got way more replies, responses, and even unsubscribes. The money is great, but the permission to do it my way was better.”
Lauren Caselli, EVENT LEADER & SMALL BUSINESS ADVOCATE
9am on Monday morning, coffee in hand, you open your inbox and find —
three notifications from Amazon reminding you about the items you “forgot” in your cart.
a handful of boilerplate cold pitches that start with, “I recently stumbled upon your website and I have to say, your offer looks amazing!”
an email about a course you’re not interested in but nevertheless got 7 emails about.
The common denominator of all those emails?
They’re bland, predictable and you probably never consented to half of them.
No wonder you stumble when it comes to writing emails for your own business.
You don’t want to be THAT ⬆️️ You don’t want to spend hours every week writing emails that are only going to irritate subscribers and possibly end up getting you kicked off the internet only to die alone.
No wonder you stumble when it comes to writing emails for your own business.
You don’t want to be THAT ⬆️️ You don’t want to spend hours every week writing emails that are only going to irritate subscribers and possibly end up getting you kicked off the internet only to die alone.
But guess what? You don’t have to.
(Die alone, or send bad emails.)
You can write the kind of emails that make subscribers want to skip over that email from the school principal, the Spamazon clutter, and 13 other emails to read yours first.
You can write emails that are interesting, story-driven and a pleasure to read.
You can have the kind of subscribers who value what you have to say. Who forward your emails to their friends. Who remember that smart thing you said in one of your emails, even months later. Who email you saying, “Hey, missed your email this week—just checking I’m still on the list” when you miss a week.
Those kinds of subscribers will think of you first when they need that thing you’re selling—whether it’s graphic design or copywriting services, a somatic exercise program, a quilt-making course, a DIY RV-repair membership, whatever.
Those are the types of emails I can teach you to write:
(Revolutionary, I know. Trust me, your competition is not that hard to beat.)
Imagine sitting down to write an email and feeling motivated and clear. Now picture your subscribers eagerly reading it, ready to click, reply and buy.
That's the goal of Email Stars:
To make your email list a forever-source of repeat customers and clients, and actually enj y doing it.
"Tarzan changed how we think about email and customer retention. She's earnest and methodical (with a terrific eye for voice). Our audience clicks with Tarzan and her work. They didn't click before. That's a pun."
Dan Green, Founder of Homebuyer.com
private client
“I joined the live cohort of Email Stars in January 2023, and it was one of the best decisions that I wish I made sooner. I enrolled to strengthen my writing muscles, and left with SO much more. Tarzan helped me realize where my copy and marketing were not helpful, and reminded me how to tell stories and sell in a way that feels good for me and my dream clients.
I've collected many courses over the years, but Email Stars is one that I return to and continue to learn from. I discover something new every time I open my email reviews! Everything from the modules to group calls and community were digestible and easy to implement. I enrolled in Email Stars knowing that Tarzan is a force in the email marketing world. Still, she showed up and gave every student in this cohort so much quality attention and presence. I still love catching up with Tarzan's emails. If you have felt the same reading her newsletters, you'll absolutely love her paid containers.
Tarzan helped me enjoy writing and storytelling again, and I cannot recommend Email Stars enough. Truly, it was one of my favorite investments that continues to deliver. Do it!”
Diane Teall Evans, nutritional therapist